Mientras se construyen sistemas, se hacen negocios.
Many regions throughout the World are searching for a global place based position driven by their unique cultural, environmental, economic and social identities. Large scale societal demands, such as climate, biodiversity loss or inequality are not being met sufficiently only by Nation States. RITA believes that pioneering regions could be rewarded internationally when contributing to the global common good with a new commercial collective brand - RIO - (Regional Impact Origin) inspired in the Denomination of Provenance of Products. The brand is hoped to incentivize certain minimum conditions to be met at the region wide level: local contributions to solutions of global relevance (multiplying numbers of players and accelerating responses), economic innovations (evolving toward systemic economic value creation) and multi stakeholder collaborations (can help overcome growing divisive and inefficient polarization).
An approximate 50% of the average national GDP is linked to international trade. Yet the current system seems to be largely dissociated from the kind of global problems many societies wish to solve. And most international trade is subject to the free trade/regulated dynamics rather than granting a societal purpose connected with trade. RITA believes that thousands of regions throughout the world could collectively complement the role of 197 Nation States and becoming also players of purpose driven international trade by creating incentives for multi sector regional leadership to meet, to collaborate and explore commercial alliances through positive social and environmental impact lenses. It seems that it could serve as a more organic trust building framework among resonating regional identities. And also as a geopolitical distension mechanism.
People see solutions in their own places or regions even if they are of global relevance (such as climate or inequality). But these require responses by all parties recognizing that governments are not sufficient any longer. RITA believes that regions that organize themselves to enable multi stakeholder led wide solutions for the global common good need new incentives of commercial/financial importance.
The ever present divide between transactional driven international trade and separate responses to its social and environmental implications needs to evolve so as to integrate solutions in a purpose driven trade good for the World and the Earth. However, trade as such is intimately linked to the very nature of the economic system. RITA believes that many regions in the world should be rewarded if they pioneer and inspire economic innovations in business, in markets and in their own economies considering of course their interdependencies with other regions and nations.